To be covered in the press is a wonderful feeling

So, I wake up this morning to tons of emails (occupational hazard). When you live with a Blackberry (it’s an entity by itself) every digital notification makes its way to you. So did this one. Someone very sweet had written on our Facebook page (From the Rabbit Hole) wall.

Just read the feature in HT Cafe!!! When’s the next sale?? ๐Ÿ™‚

So, I jumped out of bed, texted Aastha, found the details and saved this article for our viewing.

HT Cafe: March 6 2011 | Page 6

You know the concept. You’ve read the earlier press coverage. You’ve seen the pictures. You’ve ‘liked’ us on facebook. We’re just happy to be putting it together again. We have a lot of fun and it seems like more play than work.

I had a conversation with the writer, Rochelle Pinto, soon after reading the article. And she said the most validating thing.

It’s a great initiative towards sustainable fashion, so I’m completely on board.

Now, the only question is, are you on board? We’ve decided to hold our next sale at the end of the month. If you wish to contribute, you can write in to us at orย And like our facebook page to be updated!

Until then, keep wandering with Alice in the Indian Summer and you’re sure to stay stylish. ๐Ÿ˜‰

6 thoughts on “To be covered in the press is a wonderful feeling

  1. Hey there!! Saw the article in HT ๐Ÿ™‚ good stuff!! Definitely want to make it for the next sale!